
Why EVERY Law Firm Must Have a Website
Law firms having a website is now more important than it has ever been. A website helps to produce credibility, create brand awareness, and many
Law firms having a website is now more important than it has ever been. A website helps to produce credibility, create brand awareness, and many
You didn’t get into law so you could be a marketer and marketing is likely far from the top of your priority list. We get
Did you know that studies have been done to find the BEST times to post on social media? It has been seen that the best
Do you know what the up and coming trends are for digital marketing? It is important to be on the forefront of using the latest
Facebook has consistently been the number one platform for both marketers and consumers, so knowing how to use the algorithm is particularly important. The Facebook
Marketing for family law is very unique because family law attorneys are often helping people during the toughest time in their life. In order to
One thing we all know is that attorneys are very busy people. From going to court, attending hearings, filing paperwork, lawyers do not have a
“I don’t know. It’s nice. I mean, why? It’s not a beauty contest, is it?” No, your law firm’s website is not being entered into
Since all criminal law cases are so different, it can be hard to market for this type of law. Although, some of the basic strategies
Summer is quickly approaching! This means it is time to jump into summer social media marketing tactics. People are statistically on their phones and the
Many people set aside building their brand without realizing how important it really is. Your brand is EVERYTHING. Click the link to learn why you cannot skip out on this marketing tactic.
https://www.deluxe.com/blog/six-reasons-why-strong-brand-important-small-business/
If your firm is not active on social media, you probably should be. Social media has evolved tremendously over the past decade. Platforms like Instagram and Facebook, originally used for personal purposes, have blossomed into successful tools for businesses looking to reach new clientele.
Below are five reasons why you should be sure to create a social media presence for your law firm.
If your firm is on social media, people can begin to see it, and recognize it in other places. People tend to buy from brands they recognize. It is important that your brand has a logo that is easy to spot and recognizable.
People also tend to buy from brands with which they can connect. If you can successfully portray your brand’s story through social media, you can connect with more customers and expand your clientele. It is also common for people to strive to support small, local businesses. Therefore, if you connect with your local audience, you are creating an even larger audience.
Since most social media platforms have a private messaging system, they are a suitable place for customer service relations. It can often be hard to get ahold of a customer service representative on the phone, and you must suffer long wait times. With social media, a customer can simply send you their question, and wait for a response.
A social post can direct customers directly to your website! You can link your website in your posts or in your bio for easy access. You can even plan to post certain things concurrent with the time that they will be posted to your website with a call to action to visit the page on the site.
Your social media accounts can be used to teach people about your business. Make sure people know all about what you offer, what your values are, how you serve customers, and how you can help them solve the problems they face!
Don’t worry. Our marketing professionals at Above the Bar Marketing can help! Learn more about how we can help your law firm reap the benefits of social media marketing.
If a potential client visits your website and then leaves, they may never return. You may be asking yourself, “How am I supposed to keep clients from leaving my website?” Click the link below for seven tips to keep visitors on your site longer!