Listen Up! Consider Growing Your Practice Through Podcasting

Are you looking for new and innovative ways to reach potential clients for your law firm? Podcasting may be the answer! Audio content consumption is on the rise, and podcasts are quickly becoming one of the most popular mediums for information and entertainment. With this in mind, starting a podcast for your law firm is […]

Checklist for Leaving Your Marketing Provider

At Above the Bar, we love that you’re considering us to handle your digital marketing needs. However, whether you move your website and related services to Above the Bar or another marketing agency, there are a few things you need to consider to ensure a smooth transition. Do You Own Your Domain? Chances are your […]

Make Your Website Pop

It takes visitors a mere 50 milliseconds to form their first opinion of your website. Do not lose potential clients due to a boring website. Follow these tips to win them over within the first 50 milliseconds. Add Video to Your Landing Page An eye-catching video can immediately grab a visitor’s attention and leave them searching for more […]

Why Is It Important to Check on Your Digital Marketing Analytics

Your digital marketing analytics can help you more than you can imagine. Here is why you need to be checking them regularly: To Know If Your Tactics are Working One of the best ways to check if your digital marketing tactics are working is by checking your analytics. These can show you how many website visitors you […]

You Should Be Investing in Call Tracking

If your firm is not yet budgeting for a call tracking system, you need to start doing so. Call tracking can serve benefits such as dynamic number insertion and multichannel attribution. To learn eight more benefits, read this article!

5 Must Have Digital Marketing Tools

Not sure where to start with your digital marketing strategy? Do not worry; we can help you get on the right foot. First, ensure you have social media platforms, design tools, analytics tools, content marketing tools, and email marketing tools. Then you should be good to begin! Read more here!

Your Firm Should Be Using PPC Advertising

If you are not yet using PPC advertising, you will be after reading this! What are the benefits? 1. Reach Your Target Audience PPC is a proven way to reach new customers. You will connect with your target audience if you use specific keywords and aspects in your ad. In turn, this will help you […]

Invest in Marketing to Grow Your Practice

Both of the most common mistakes law firms make surrounding their marketing deal with allocating their marketing budget. Avoiding these two mistakes is a key component of a successful marketing plan and positioning your practice to grow. Mistake 1: Not Spending Enough on Marketing Lawyers and law firms in their early years often make the […]

Top 15 Digital Marketing Tools

There are many tools in the digital marketing toolbox. Knowing when to use them is where we shine on behalf of our legal clients. https://www.searchenginejournal.com/popular-digital-marketing-tools/433518/