PPC is Uber and SEO is Owning a Car

An interesting way to explain the difference between organic SEO and PPC. https://www.forbes.com/sites/forbesagencycouncil/2022/03/23/ppc-is-like-hiring-an-uber-and-seo-is-like-owning-a-car/?sh=7479ab9e3c29

3 PPC Tips For Attorneys and Law Firms

Pay Per Click Concept. Tiny Characters at Huge Computer Desktop

The idea of engaging in the world of pay-per-click advertising (PPC) may have you feeling apprehensive. Do you really need to spend time and money on PPC to make the most of your advertising budget? We’ll let you in on a little secret: the firms that show up on top of a Google search result […]