What Makes ROI Tracking So Important?

Before making any significant decisions for your law firm’s marketing strategy, you must first decide if it will benefit your firm. You can use a return on investment (ROI) tracker to measure how much revenue you may gain from it. Here at Above the Bar, we have a unique ROI tracker that uses the power of dynamic […]

Are You Paying Attention to the Right ROI Metrics?

Are you paying attention to the right ROI metrics? We can make sure you don’t get lost in the weeds when evaluating your results. https://www.searchenginejournal.com/digital-marketing-roi-metrics/410847/

How Are You Feeling About Your ROI?

You may have gotten into law because it was your passion or because you had a strong desire to help people navigate the legal system. No matter what brought you here, one thing is certain: you need money coming in to keep the lights on. You will not be able to help anyone if your […]

Marketing Tactics That Worked in 2021

A few months into 2022 is the perfect time to look back and see what marketing tactics worked well in 2021. Were you satisfied with your 2021 ROI? https://www.forbes.com/sites/forbesagencycouncil/2022/03/17/5-marketing-tactics-that-worked-brilliantly-in-2021/?sh=4ef16595308a